mood change , transparentness throughout the concatenation , attracting more skilled labor into the industriousness and the developments of flower and plant sales in Germany . These were the main subject discussed in the imperativeness group discussion of the International Plant Fair IPM Essen , that will take place this week from January 28 - 31 in Essen , Germany . With over 1,500 shower from around 50 countries , it is one of world ’s most important fair for the gardening manufacture .
At IPM Essen , trade visitor from all over the world will find a complete overview of the food market : from plants and technology right up to floristery and garden feature of speech . Together with their partner associations and exhibitors , they allow the latest market soma , trends and product innovations as well as information about the fair syllabus . Oliver P. Kuhrt , CEO of Messe Essen kick off the closet group discussion with express the fact and flesh of the 2020 edition .
Complete overview of the marketThis yr , the IPM Essen will be held on the whole modernise exhibition ground for the first clip , he explains . Traditionally , plants will be the principal emphasis with 62 percent of the exhibitors give to plants . One can ascertain the whole spectrum from plants , edible plant , herb , trees , easy to like for plant , shrubs and much more . 29 percent is dedicated to product like plant food and substrates and 10 per centum to the floristery business . " All in all , swap visitors will find a very secure overview of the value string of the diligence - not only from the vainglorious companies , also from the smaller ones and start - ups . " Also this year , a lot of joint standpoint will be exhibiting .
On top of the exhibitions , also programmes have been organized and and sales construct are being present . " Climate change is not a novel , but still a hot subject and will therefore be also one of the topics in the loudspeaker recess . "
Mikaël Mercier
France - Partner countryMikaël Mercier , President VAL’HOR and representative of the partner country France then took the story . France is the collaborator country this year , and he is proud to be the spouse this twelvemonth . He explain the diverseness of the Gallic product range due to the diverse mood and the benefit of having a central place between the important horticultural nation in Europe . Also in this land , plants and flowers play an important role in the refinement of the inhabitants and clime change is an important topic as well . According to Mercier the French are have more and more mindful of climate alteration and are fighting against it by for example stick in more plants that attract pollinators . During the exhibition , they will engineer several workshop .
Mercier talking in front of international medium . subject climate change - an opportunityHelmuth Prinz , President of the Trade Association of German Florists - Federal Association ( FDF ) continue and also points out the mega trend , namely Climate Change .
" For many years , we are direct this theme - end consumer involve where does the product follow from ? Traceability , transport and so on . We see a frightful chance as we can explicate it all as we have direct contacts . We see customers and make certain that we make use of more environmentally friendly intersection . All of us , we want to put heads together to explain where bloom come from , how they are treated and so on .
New plants for change climateEva Kähler - Theuerkauf , President of the North Rhine - Westphalia State Horticultural Association also addressed climate change . concord to her , young plants need to be introduced that attract more pollinators and can deal the more extreme temperatures that climate change brings - so introducing more robust plants .
Skilled labor challengePrinz and Kähler - Theuerkauf both address one of the challenges for the years to add up , namely the deficiency of skilled task . It is a trouble in many industries and also in the horticulture industry . " On the 29th we have the Clarence Day of education and with the theme " We love Green " , we invite schooling to come and we would care to involve young people from the scratch line and make them interested in works and show them how thing grow . This important to us . It is authoritative that they have hands - on experience - it only gets seeable once you stress . On the 30th meeting we render to raise new talent and get them interested in horticulture . It is important to have such effect during the show . In this way , the IPM Essen can stick out innovation in the industry . "
Jürgen Mertz , President of the Central Horticultural Association ( ZVG ) excuse more about the German cosmetic grocery store , according to statistics .
Interestingly , even though 2019 was a challenge with the weather berth ( frosts the end of May and 40 degrees in summertime ) , the decorative plant market place in Germany has grown by 2.7 percent to 8.9 million in 2019 . But what does this say ? concord to Mertz , it shows that it is a market with a lot of potential . " We can be majestic that this is the high result ever after 2 years . " When appear at the consumption per head , in 2019 it was 105 and in 2019 it was 108 . And 3 euro more consumption for per capita consumption increase from 105 euro to 108 euro . " And that sentence and 83 million dweller is a lot . "
Out of the 108 euro that consumers spend on ornamentals , 37 euro was for cut flowers , which is 34 percentage of the overall grocery store . The container works ( 46 percent of the market ) and garden plants ( 49 percent of the food market ) have overlapping crops . The bedding and balcony plants , which fits in both category and is the second largest crop ( 21 percent ) in the market . Also , the forecast of 2018 came rightful in 2019 ; due to the worse summertime in 2018 , a slew of shrub need to be replant in 2019 , which describe for 16 percent of the market .
All in all , harmonize to Mertz , 2019 was a yr full of challenges .
Norbert Engler , Chairman of the Board of the Association of the German Flower Wholesale and Import Trade ( BGI ) continues by show up their efforts in make ' goods stream ' depth psychology of the industry . " It makes structures in the industry more gauzy and therefore future proof " , he says .
In their analysis , the crops are fraction into three categories ; cut flower , container plants , and Tree . fall into place here for a declamatory characterisation .
When wait at 2018 , there are various channels through which local and import product arrive at the death consumer , but there is a clear change to retail . On top of that , one understand that more products also went more direct . Click here for a larger picture .
In a nutshellIn a nutshell , the German food market is unchanging for many years , there is a lot of movement in cross - trade , and private phthisis higher than expect .
intersection presentationsAfter the insistency group discussion , product presentations were sacrifice by some of the exhibitors , namely FDF , Morel Diffusion , WeGrow , Meilland , JungerSpross , Plantipp and Pellens Hydrangea .
For more informationIPM Essenwww.ipm-essen.de
