Over the last decade , the demand for preserved roses has grow exponentially around the Earth and particularly last class . “ Before the pandemic , there was already a sustained yearly maturation in requirement of approximately 7 % per yr , but in 2020 it increase sharp , exit the class with an 18 % increase . ” This is excuse by Paul Molina of Naranjo Roses and Commercial Director at Lulu Preserved Roses ; their eonian roses blade . They preface this stain in 2018 and are also see this step-up in demand and are now participate in all continents . He counter a good future and is pleased to see that the eternal roses do not contend with fresh flowers .
Pictures from the daytime that their first preserved blush wine container was sent to Spain .
The increasing demand for preserve rosesAccording to Molina , there was already before the pandemic a free burning annual ontogenesis in need of roughly 7 % per year in which market such as the United States , Oceania and Asia were growing a lot . However , in 2020 when the universe was force to stop , this worldwide situation made it difficult for the regular commercialization of fresh flowers to leave this product to have a marked welfare . “ Florists in various parts of the world were altogether forced to close their stores , but they were always thinking about possible solutions for rise up again . The most affected florists and citizenry in the floral diligence saw conserve blush wine as a workable choice in which they would now use dry and preserved flowers as a form of expressing their love and art for rose . Innovation is a word that was reborn and reestablished in many people ’s lives because now , from their home and throughout Es - commerce platform they were still able to learn , state and show their abilities to the world . ”
In spell , B2C platforms in many sectors last emerged , he says , giving a quantic pushing to retailer that function with preserve arrangement . “ Consumers in the US who were locked up because of the pandemic began to redecorate their homes , began to let their creativity zoom , and others would arrive with an arrangement of preserved flowers for their loved ones . The requirement increased aggressively , closing a class with an rough 18 % growth in requirement . ”
However , not everything was good news . “ Several preserved flower factories were forced to close their production , because after the first scare in March 2020 the uncertainness perhaps led them to make very hasty decisions . Therefore , the supply of conserve flowers was sham . ”
The preserved rose brand of Naranjo Roses : Lulu RoseWith 20 years of experience in the international fresh rose market , the Naranjo Roses Group , led by Maryluz Naranjo , started their preserved blush wine project at the death of 2017 . “ The prescribed launch date for our most recent brand was in September 2018 where “ LULU IS FOREVER ” was introduced to the food market . ”
The challenge of maintain roses“On itself , the preservation process is undoubtedly a challenge , in increase to all the invariably evolving chemical substance variables , as well as come up the perfect variety that accommodate the operation . This is undoubtedly one of the pillars of this beautiful world of uphold flowers .
One of the daily challenges we confront at our Lulu facilities is incessantly creating new epitome by our design and task department , allowing us to constantly innovate and create new and top character product . ”
What makes the range special?According to Molina , one of their field of expertness is definitely their range of pastel colouration . “ Our whole Lulu squad are highly restricted and artistic multitude that create stunning combination and dissimilar blueprint on our keep roses . Currently , we have 25 different colors to choose from in our preserve rose assembly line . What also makes this range special is our ability to react to these flavor , which is born on the dot in the experience of the professionals who are in charge of our factory . ” Click here to see the complete rangehttps://www.luluisforever.com/
Preserved rose does not contend with the fresh roseAt the minute , they are experiencing a unceasing enlargement and uninterrupted growth path , take part in all continents . However , their largest markets are currently the United States and Europe in worldwide . And as years go by , Molina noticed that the preserved rose wine is not a competitor of the fresh pink wine . “ It has become very clear that preserved flowers do not compete with bracing flowers . Preserved flowers are solely used for cosmetic purpose because give that they have a baronial and versatile look when making arrangements , preserved flower will decidedly continue to grow . Preserved pink wine are our magical eternal roses which can be a very beneficial character of Cartesian product for several occasions and billet . The need for other focal product will continue to take shape , which in turn generate many more tool for designers to take vantage of in their projects . ”
For more information : Naranjo RosesEmail:[email protected]https://naranjogroup.com.ecwww.luluisforever.com
© FloralDaily.com/Elita Vellekoop
